Deepen technology integration with the SAMR model

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Friday, January 23rd, 2015|Apple, Education, Professional Learning, School Leadership

The SAMR Model for Technology AdoptionThe SAMR Model is a widely used way of thinking about technology adoption. It stands for: “Substitution, Augmentation, Modification, and Redefinition,” and was developed by Dr. Ruben Puentedura.

It offers a method of seeing how computer technology might impact teaching and learning. It provides a useful tool to guide reflection and dialogue relating to the depth, or quality, of the learning outcomes of students.

It shows a progression that educators can easily follow as they develop the quality of their pedagogy with technology.

Because SAMR is a framework, it provides a useful lens which educators can assess and evaluate how technology is used in the classroom.

As teachers progress through this model, technology becomes more important in the classroom but at the same time becomes more invisible.

Deepen technology integration with the SAMR model

The following three videos describe how the SAMR model works – the first two provide a quick description of each stage, whereas the third is an overview from the creator of the model.

For further resources, readings and presentations about this model, check out this Dr. Ruben Puentedura’s web log here…

While this isn’t a self-review tool per se, it is useful to use this model as a lens with which to understand what staff focus on when using technology. It is also useful to reveal which strategies might best support the intended learning. The linearity of this model, like many others, is problematic in my view, because some may take it literally… learning is messy, not linear.

We suggest that educators using SAMR be mindful that it is not about the tool, it is about the learning and the tool is really just one of the elements of the learning. We agree with others who warn of the dangers of labeling particular tools as being in a particular stage of the SAMR model (or any other particular model for that matter).


  1. […] to realize was there existed a similar depth of knowledge understanding for technology: SAMR. The SAMR model is a framework developed by Dr. Ruben Puentedura that identifies four degrees of technology […]

    • Rob Clarke October 30, 2018 at 9:13 am - Reply

      Hi Megan,

      Thanks for your comment and link. I do think that trying to identify the types of technology according to the SAMR model is problematic though. It isn’t about WHAT you have, it is HOW you use it. What you’ve done implies that Word cannot be used anywhere else other than the Substitution level, which I don’t think is true.

  2. Aula Andika Fikrullah Al Balad December 8, 2018 at 12:36 pm - Reply

    It is a great explanation about SAMR. Thank you Dr Clarke for your article.


    • Rob Clarke December 9, 2018 at 8:53 am - Reply

      Thanks Aula for your feedback. I appreciate it. I hope you are doing well in NYC.


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